Public Lands are an important part of our country. In addition to maintaining a healthy ecosystem, they provide vast opportunities for outdoor recreation. As a business we feel a responsibility to do more than just make great, adventure-ready meals. We're also in business to protect and care for the places that make backcountry trips possible.
Our 3% For Public Lands program works by setting aside 3% of every sale, which is ear-marked for donation to organizations that support public lands. Throughout the year we distribute the accumulated funds to our partners. An important part of our vision for this program is to maintain long-term, supportive relationships with a limited number of non-profits. We feel we can have a meaningful impact through a focused, on-going donation strategy.
We are currently in the process of determining who our first non-profit partner will be and would love to hear your suggestions! Current ideas include the Conservation Alliance, the Outdoor Alliance, and the Pacific Crest Trail Association.