Public Lands are an important part of our country. In addition to maintaining a healthy ecosystem, they provide vast opportunities for outdoor recreation. As a business we feel a responsibility to do more than just make great, adventure-ready meals. We're also in business to ensure adventure opportunities exist for generations to come.
Our 3% For Public Lands program works by setting aside 3% of every sale, which is ear-marked for donation to organizations that protect and care for public lands. Throughout the year we distribute the accumulated funds to our partners. An important part of our vision for this program is to maintain long-term, supportive relationships with a limited number of non-profits. We feel we can have a meaningful impact through a focused, on-going donation strategy.